In science, what you put in is what you get! The same applies to our creative space in terms of music and film production.
Yesterday at the Grammy Awards in far away USA, the Nigerian born, West African national, Damini Ugolo aka Burna Boy, won the Best Global Album. Congratulations on this feat. You indeed burned the midnight oil to be where you are now.
His rise to fame is no different from our artiste here however, he saw and knew where he was coming from and put in extra efforts.
Per the Nigerian culture, they are aggressive people because of their larger population so, no one will spoon feed you unless you hustle and take your own destiny into your hands. Nigerians generally, help themselves when it comes to business and artistic contents.
What worked for Burna Boy was his switch in his music direction from the ragga/dancehall to Afro beats and the likes. His connections with some of the American producers and signing unto the Warner Brothers record label and hard work, won him this feat!
Davido has made his presence felt in Coming 2 America sequel as well as Wizkid in other jurisdictions. In Ghana, the likes of Shatta Wale, Stonebwouy, Sarkodie etc have all made efforts to blossom to the highest waiting to be crowned one day. The gospel fraternity has also seen the likes of Joe Mettle, Celestine etc collaborate with other artiste from other countries. We need investors. They will only come if our music organizations are well structured.
We hope it yields the needed results for it to lift the flag our country. Tribute should be paid to the likes of Rocky Dawuni and other Africans whose efforts, lifted the African to be recognized at the Grammys. They blazed the trail!
In a post monitored yesterday on Facebook, a guy was complaining about the numerous travels our celebrities here in Ghana embark upon and bring nothing home only to complain of Covid 19 tests at the airport as being expensive. I laughed. Hahahaha.
Hit the iron while it’s hot!
Congratulations once again Burna Boy.
By Fred Mensah